Roos Announces Two New Marketing Partners

 Roos Announces Two New Marketing Partners

Long Pond, PA…..The Bertil Roos Racing School, today, announced the addition of two new sponsors for the 2016 season, Piloti Driving Shoes and the Hagerty Insurance Agency.

We love to work with and promote companies and Brands that stand out from the rest of the motorsports community” said Roos President, Dennis Macchio, “and these two companies have a long time history of excellence in our business.”

Hagerty has been a long time insurance provider for vintage race cars, and classic cars. In fact, its excellent reputation for service has made it the largest collector car insurance company in the world. “We’re collectors, we race, and we’re fans” says a Hagerty spokesperson. “Like the Roos School, we’re passionate about the sport, and there’s no substitute for passion.”

Anyone who has spent time in a racing paddock is familiar with Piloti footwear. While they make an excellent racing shoe, their uniqueness is in the area of paddock products, where durability, comfort and yes, style, are critical. Their wide array of styles and colors have always placed them at the center of the market for performance related footwear.

Information on both companies can be obtained by contacting the Bertil Roos Racing School or the companies directly at www.piloti.com and www.hagerty.com.  Roos will also be carrying Piloti inventory at its Pocono Race Gear store, located at its headquarters in Blakeslee, Pennsylvania.

Piloti

Hagerty

Bertil Roos Announces New Venue

For Immediate Release
April 5, 2016
Bertil Roos Racing School
Announces New Venue
 Dominion picture top
Long Pond, PA… The Bertil Roos Racing School announced today that it has entered into an agreement to conduct schools at the brand new Dominion Raceway, located just south of Washington DC.
“Dominion is ideally located to service a large number of our students,” said Roos President, Dennis Macchio. “It is close to Washington, Richmond and major markets in North Carolina. A great number of our former students come from these areas. We feel that this location will better serve both our ongoing and future customer base.”
The school also cites the enthusiasm of the ownership and management of the new facility as an important factor in adding the venue to its list of tracks.
“We really like the vibe we get from the group that runs the track. They are on the same page as us, in a variety of areas, including a commitment to doing things right,” said Macchio.
The school will begin holding programs in the latter part of the year, including three day schools in its formula cars as well as a three day program in its DMS Mustangs.
Dominion picture
For further info on the Dominion programs, or to book seats, contact the school at 1-800-722-3669, or see our website at www.racenow.com.

The Roos School and The 800 lb. Gorilla (A Comparison)

The Roos School and The 800 lb. Gorilla

(A Comparison)

The Bertil Roos Racing School is living proof that bigger is not always better….Compare our school with the industry’s 800 lb. gorilla

 

Bertil Roos 800 lb. Gorilla
1.
Passing allowed in all programs
YES
NO
2.
Patented Slide Cars
YES
NO
3.
No artificial speed limits, no pace cars
YES
NO
4.
Class sizes limited to 18
YES
NO
5.
Winged Formula Cars for all programs
YES
NO
6.
Onboard Video
YES
NO
7.
Textbooks in advance
YES
NO
8.
Regularly scheduled programs within 90 miles of NY and Philadelphia
YES
NO
9.
3 to 1 Student Instructor Ratio
YES
NO
10.
Preferential treatment for celebrities
NO
YES
11.
Skid Pad
Don’t Need It
YES
12.
New Cooper Zeon Race Tires
YES
NO
13.
Industry High Prices
NO
YES
14.
Crash Damage Liability for 3-Day School
NO
$2,000
15.
Taking credit for students trained at other schools
NO
YES

1-800-722-3669

NASA and The Bertil Roos Racing School Reach New Agreement​

NASA and The Bertil Roos Racing School Reach New Agreement​

Blakeslee, PA
3/22, 2016
NASA

The Bertil Roos Racing School has announced that it is now authorized to issue National Auto Sport Association (NASA) licenses to graduates of its 5 Day or Advanced School Programs. All past graduates of these programs will also be able to apply, with certificates of completion included in their application.
“We are pleased to announce this new relationship,” said Dennis Macchio. “In a time where the competition between sanctioning bodies has caused some to lower their license education requirements, NASA has stood firm. Both organizations place an emphasis on proper training and safety. We share the belief that respect for the sport is essential.”
The relationship between NASA Northeast Region and the Bertil Roos Racing Schools goes back many years each of which respects the others quality of instruction and the comprehensive race programs each group offers.
This cooperative effort is designed to help promote quality motorsports in the Northeast Region as well as other Regions in the country. For those looking to develop as drivers you now have more options and more places to race.

DO IT RIGHT

Being involved in the sport of motor racing for more than 35 years, gives one a perspective on the sport that just can’t be duplicated in a short period of time. Having been involved in so many activities within the sport, driver, track owner, manager and designer, team owner, instructor, driving coach and owner of a well known racing school, have provided me with a lifetime of experience and understanding of the sport.
During the last 3 ½ decades, I have seen so much change: driver safety has improved immensely. Driving gear, car design, track layouts and safety barriers have contributed greatly to reducing fatalities and injuries. Suspensions, tires, and gearbox technologies have made cars faster, easier to drive and as a result, more accessible to a larger portion of the population. A proliferation of entry-level car clubs, member driven race tracks and the immense growth of karting are helping to grow the number of “weekend warriors” at a rate not seen since the post WWII years.
But several things have remained as a constant within the sport. First, it continues to be an incredibly expensive activity to participate in. No one can afford to do it as much of it as they would like, and only a few can even partially satiate their appetite. Secondly, it remains an endeavor to which there is no defined, well established portal from which to enter. And third, almost everyone outside of the sport, due to their “interstate heroics” thinks they will be “naturals” on a race track.
It is the combination of these last three realities that makes us long time “racing people” shutter.
“Drive a wreck” race clubs, membership driven race tracks, and dare I say, some racing schools have, in an effort to meet their economic realities, lowered the performance driving education bar to such an extent, that tracks are now often filled with untrained and unsafe drivers. Even worse, they don’t know it. Our sport has evolved into “if you’ve got the money come play. Age, attitude, knowledge, skill, and etiquette are irrelevant.”
Drivers now “solo” on race tracks, often in cars that are beyond their skill levels, after no more than a ½ hour safety class, and some van drive arounds. One can hardly blame them; they are new, and don’t know any better. But the organizers do! Where has the respect for the sport gone?
Which brings me to the purpose of writing this long diatribe, “Do it right, or don’t do it at all.”
In addition to my racing school, I do about 40 days of coaching a year. These clients are, in theory, advanced drivers, who are lacking for a few speed secrets and some “tweaking” of technique. In about 1 out of 4 cases my speed secret advice is “go take a professional driving school.” I learned during my career, and in fact, most of us that have been around for a while know, that there is no skipping class when it comes to this sport. Bertil Roos, the founder of our school, and a European trained driver, once said “In America, it takes more schooling to get a license to cut hair, than it does to drive a racecar.”
Simply said, a proper level of training in this sport will make the track a safer place for not only the trained driver, but for all others sharing the track. And, you know what, you will be much, much better at it. Technique, vehicle dynamics, race craft, race strategy, psychology, line theory, and all of the other “good stuff” just cannot be learned properly “on the fly.” Improvements in technology, safety gear and track access are not going to offset poor training, a large ego and budget. We at the Bertil Roos Racing School would love to see a drop in the number of students that come to us and say “I wrecked my car, and figured I better come here and learn it the right way.”
So the message is simple, “Do it right, or don’t do it at all.”